1
Discover the recipes for success from the worlds best
Digested into the most essential, so it's easy to absorb. With links to the original source, if you need to dig deeper.
2
Create your own winning combination
We are all different. Mix and match the best principles and frameworks to create your own.
3
Become an Alicorn: the best version of yourself.
Keep your combos at your fingertips, so you can practice and adapt them.
Day in. Day out.
Start exploring
MARKETING & STARTUPS
The bullseye framework
How to find the best marketing channel for your startup. Fast.
Based on the work by Gabriel Weinberg
Spend 50% of your time figuring out your traction channels
Only spend a maximum of 50% of your time developing your product. The rest? Spend it on figuring out your traction channels.
Learn more
+
Brainstorm at least one idea for each of the 20 traction channels
There are over 20 channels available to you. To avoid bias, explore at least one strategy to take advantage of each channel.
Learn more
Create data-driven tests for the top three most promising channels
Make them cheap and effective to run.
Learn more
More products
PERSONAL FINANCE
Take Control of your Money
Spend 50% of your time figuring out your traction channels
Only spend a maximum of 50% of your time developing your product. The rest? Spend it on figuring out your traction channels.
Learn more
+
Brainstorm at least one idea for each of the 20 traction channels
There are over 20 channels available to you. To avoid bias, explore at least one strategy to take advantage of each channel.
Learn more
Create data-driven tests for the top three most promising channels
Marinetmarine store backpack. The Sac Marin can be worn as a backpack or as a bag over one shoulder.
$
108
Learn more
Go back
STARTUPS & HR
Working Remotely
How to create and manage a remote team that is more effective than an in-person one.
Based on the work by the Zapier team.
The 50:50 Rule
Only spend a maximum of 50% of your time developing your product. The rest? Spend it on figuring out your traction channels.
Learn more
Add to Deck
Brainstorm at least one idea for each of the 20 traction channels
There are over 20 channels available to you. To avoid bias, explore at least one strategy to take advantage of each channel.
Learn more
Sac Marin Yellow
Marinetmarine store backpack. The Sac Marin can be worn as a backpack or as a bag over one shoulder.
Learn more
More products
We would love to hear from our fellow Alicorns
Get in touch via hello@j24d.com
We are a project by J24D

Looking to move faster on your next product launch?
Need help getting extra market traction?
j24d.com
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Travel   Wednesday, June 25
Why every designer should visit Rotterdam?
After initial crisis re-construction the center of Rotterdam has become the site of ambitious new architecture.
Culture   Wednesday, June 25
Let your culture be your brand
A brand in order to be relevant to consumers and sustainable over time must operate much like a culture.
Style   Wednesday, June 25
Nordic nature and Scandinavian lifestyle
The ways that vast empty spaces affect how you feel and how to spend your summer the Scandinavian way.
Movies   Wednesday, June 25
An urbanist's guide to the best cities to visit
Learn how to get there, where to stay and how to have the best time.
Culture   Wednesday, June 25
10 summer festivals from Berlin to Leipzig
Films are chosen in each category by a section director with the advice of a committee of film experts.
Design   Wednesday, June 25
Back to purity, back to simplicity
Simplicity is about subtracting the obvious and adding the meaningful.
Made on
Tilda